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“The third-party cookie train already left the station years ago” – a Q&A with Juan Baron from Decentriq
What does the future of first-party data look like and what role will data clean rooms play in it? An interview with Juan Baron.
Laura Marlene Graf
Sep 5, 20245 min read


Gambling Addiction Switzerland -Prevention at Eye Level.
The Swiss cantons and the Principality of Liechtenstein have launched an essential national prevention campaign to raise awareness of the...
Andy J. Bartneck
Sep 11, 20232 min read


The challenges of B2B online marketing and how to solve them.
Herausforderungen des B2B-Online-Marketings. Lösungen von Converto, Firmen direkt erreichen - ohne Umweg!
Andy J. Bartneck
Sep 6, 20234 min read


Globe. Must be. Must see. HOW A DYNAMIC ONLINE ADVERTISING CAMPAIGN OPENS THE DOORS OF GLOBUS.
Globus Case dynamic advertising. A simple animation idea makes you want to enter the Globus world. Dynamically generated. For the TG.
Andy J. Bartneck
Sep 4, 20232 min read


How Artificial Intelligence can enhance your campaigns' performance
Welche Bedeutung hat KI für das Online Marketing? Und wie kann man sich ihr Potenzial zu Nutze machen?
Laura Marlene Graf
Jul 6, 20232 min read


Rising tendency to save: How Converto Augmented can revitalise retail through customer inspiration
How can retailers increase their sales despite consumers' increased tendency to save money? This is where customer inspiration comes into...
Laura Marlene Graf
Jun 28, 20233 min read


New advertising solution: Converto Augmented
Converto AG (r)evolutionizes the advertising market with groundbreaking augmented reality branding and advertising solution for the DACH...
Laura Marlene Graf
Jun 8, 20232 min read


Dynamic Situation Ads: "Yes" - to the film law.
To draw attention to the forthcoming vote on the film law, the "Yes to the Film Law" committee is using dynamic statistical displays...
Converto AG Switzerland
Jun 7, 20231 min read


AI in marketing & for keyword optimization
Artificial intelligence and AI-based tools have been omnipresent in recent months. While many companies and individuals are only just...
Laura Marlene Graf
Jun 7, 20234 min read


5 reasons why you should rely on dynamic advertising
Static ads may have been effective in the past, but dynamic ads are the new standard in today's fast-paced digital world. In this article...
Laura Marlene Graf
Jun 7, 20233 min read


5 application examples for augmented reality in marketing
Augmented Reality – this technology has grown significantly in importance in recent years and has established itself in various...
Laura Marlene Graf
Jun 7, 20234 min read


Is everything still a dream of the future? Kim Engels on Augmented Reality.
Augmented Reality has not yet fully arrived in our everyday life. And in the marketing industry, too, AR is far from being the norm. But...
Laura Marlene Graf
Jun 7, 20233 min read


100 days as Converto's CEO – Interview with Kim Engels
100 days ago, Kim Engels took over the CEO position at Converto. Time to draw a first conclusion. How Kim has experienced the first...
Laura Marlene Graf
Feb 14, 20233 min read


2022 Wrapped - Happy Holidays!
Die Feiertage stehen vor der Tür. Ein Team-Mitglied nach dem anderen verabschiedet sich in die Ferien. Hier unsere Revue auf 2022.
Converto AG Switzerland
Dec 22, 20221 min read


Kim Engels – Keynote at DEX Conference 2022 in Zurich
What WD-40 and technology have in common? At this year's DEX Conference at Kosmos Zurich, Converto CEO Kim Engels gives insight into the...
Laura Marlene Graf
Nov 23, 20221 min read
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