Adaptive Content Video (ACV) is a unique advertisment solution, which combines effective video advertising and user based surfing behaviour. This results in personalized, high-performance video advertising.

Adaptive Content Video (ACV) is a unique advertisment solution, which combines effective video advertising and user based surfing behaviour. This results in personalized, high-performance video advertising.

Adress customers automatically with personalized content

All you need is the product feed of your digital product range, the rest is done by Convertos technology. Converto algorithms understand which content on your website is up-to-date for a single user. With this information, a customized video is automatically generated and the user is addressed individually.

Adress customers automatically with personalized content

Adaptive content videos only attract relevant customers with individualized offers – and in an attracitve video format! All you need is the product feed of your digital product range, the rest is done by Convertos technology. The Converto algorithms understand which content on your website is up-to-date for each single user. With this information, a customized video is automatically generated and the user is addressed individually.

How does a Adaptive Content Video campaign work?

Import of products

Customized videos for every user through Convertos Live Rendering Technology

Similar to Feed Based Advertising campaigns, product information such as image, name, price, etc. is automatically imported from your digital catalog or online store via a feed into the Converto platform. Thanks to Convertos’s innovative Feed Master Engine, all feeds can be imported, regardless of format and structure. This information is then used to generate dynamic, behaviour-based video ads.

As soon as a Swiss user has visited your online shop or website, he is marked and the content viewed is registered. If the user leaves the shop without buying anything, the most viewed content will be searched in your product feed. Convertos Live Video Rendering Technologie now automatically generates a personalized video with the viewed content. The products or services in the video are individually clickable and linked to the respective target page. Increase your conversion rate with product-based, dynamic video advertisment of the latest kind!

Import of products

Similar to Feed Based Advertising campaigns, product information such as image, name, price, etc. is automatically imported from your digital catalog or online store via a feed into the Converto platform. Thanks to Convertos’s innovative Feed Master Engine, all feeds can be imported, regardless of format and structure. This information is then used to generate dynamic, behaviour-based video ads.

Customized videos for every user through Convertos Live Rendering Technology

As soon as a Swiss user has visited your online shop or website, he is marked and the content viewed is registered. If the user leaves the shop without buying anything, the most viewed content will be searched in your product feed. Convertos Live Video Rendering Technologie now automatically generates a personalized video with the viewed content. The products or services in the video are individually clickable and linked to the respective target page. Increase your conversion rate with product-based, dynamic video advertisment of the latest kind!

Increase brand awareness in a safe environment

The look and feel of your video ad is fully compliant with your branding guidelines. The video is displayed either as In-Stream or Out-Stream video on one of over 400 directly integrated Swiss pages.

Through the direct connection to high-quality Swiss websites on Convertos platform we can guarantee a 100% brand-safe environment. Your brand gains attention with the right customers in the right environment.

References
& Cases

Discover concrete application examples of interest to your business.